Deep Settle Movement is about empowering your community. Having originated from Khayelitsha and Gugulethu, we wanted to create a brand inspired by township culture. We take pride in where we come from. We hope to inspire people from all over the world to take the positive aspects of their surroundings and create something beautiful. Because Deep Settle is proof that no matter where you're from, it can be the projects of New York, the favelas of Brazil or the townships of South Africa, creativity is everywhere.
Deep Settle Movement was launched in 2010 by three friends, Asanda, Fuzile and Chris, from the South African townships. In spite of their difficult upbringings, they all shared a common passion of creating a fashion brand inspired by their surroundings. Therefore, they created Deep Settle, which is a collaboration of urban lifestyle and township culture. All of Deep Settle's garments are manufactured in South Africa, supporting local businesses and providing an authentic feeling that most brands can't offer.